A brand new BTB launch that we would like to announce for next year is a change in the BOTM scheme…
There will be some excitement about this range as Pete Underhill and the team have been asked about it continually for as long back as we can remember?!
In 2011, your Bear of the Month will now become ‘Horrorscopes.’ That’s horror scopes.
Every month from January onwards will relate to the relevant star sign for that period of time!
Peter first sketched some star sign bears almost 10 years ago and we actually launched a Taurus figurine in the shape of scratch and sniff. I guess the whole range just didn’t really have a place amongst other things that we were doing at the time and therefore it was never launched in its entirety.
There will be some excitement about this range as Pete Underhill and the team have been asked about it continually for as long back as we can remember?!
In 2011, your Bear of the Month will now become ‘Horrorscopes.’ That’s horror scopes.
Every month from January onwards will relate to the relevant star sign for that period of time!
Peter first sketched some star sign bears almost 10 years ago and we actually launched a Taurus figurine in the shape of scratch and sniff. I guess the whole range just didn’t really have a place amongst other things that we were doing at the time and therefore it was never launched in its entirety.
LIBRA (ORIGINAL DESIGN)We did actually return to these original designs, when we first talked about bringing back the range for 2011, but Pete decided that he would like to have another crack at the star signs under the guise ‘horror-scopes’ in an effort to update them and make them a bit more edgy.
Check out Aquarius, the first launch for 2011!! Not only is it a great funny gift for anyone who has Aquarius as their star sign, it’s also a terrific looking addition to any range.We think Pete has got the balance just right.
As you can see, we have incorporated the clear resin method that we have used for your Christmas bear 2010.
Here is a picture of the new style packaging that your Horrorscopes will come in. As you can see, each box comes with a star sign description on the side.
So again, this should be a great little gift to give to your mates for their first ever BTB.
Your BOTM debit will now continue, hassle free, as a Horrorscopes debit and as a Horrorscopes subscriber you will receive all kinds of benefits and incentives outside of a straight purchase.
Your first incentive will be a massive 50% discount price on Aquarius, your first Horrorscopes bear. The normal RRP for Aquarius will be £30.00, members price £27.00 and subscribers price just £15.00.
Every month we will give Horrorscopes subscribers a discount from the normal RRP. All Horrorscopes will retail for between £16.99 and £30.00 and as subscribers you will only ever be charged £15 a month.
This new scheme will allow us to expand the limitations of older figurines and incorporate more dynamic ideas, new materials and fantastic finishing to your new figurines. We often feel restrained by the £10.99 price point so this will be a welcome change for Pete to be able to get more creative.
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